Work with Barney

Bring Barney your hardest problems. Leave with work you couldn’t have done alone.

Work with Barney

Bring Barney your hardest problems. Leave with work you couldn’t have done alone.

Every CEO and founder has a gazillion priorities and not enough time for any of them. Work with Barney on the ones that matter most. You bring the context and the judgment. Barney asks the right questions, does the analysis, and helps you produce professional-grade work across the four jobs of a CEO: the board, the strategy, the team, and the market.

Barney brings the strategic depth of a McKinsey engagement and the coaching of a world-class executive coach to the same conversation, at a fraction of the cost, available at 2 am when the decision can’t wait until Monday.

Every session is aimed at economic value: hours back in your week, and more profit and growth.

Your highest-stakes work, done together.

Make me more money

Work with Barney to directly improve revenue, margins, or strategic advantage.

Analyze our financials and tell me what matters

Margins, pricing, unit economics, breakeven, cost structure — distilled into a simple, actionable readout.

Find opportunities to grow revenue

Identify pricing levers, competitive gaps, and customers we are underserving.

Lay out my strategic options

Give me 3–5 clear paths with risks, tradeoffs, counter‑moves, and expected outcomes.

Pressure test my decisions before I commit

Surface blind spots, second‑order effects, unintended consequences, and hidden risks.

Save me time

Work with Barney on those things that drain hours and break focus – including emails.

Prepare me for every meeting

Create briefs, talking points, questions to ask, risks to watch, and a one‑page “what matters.”

Draft my emails and written communications

Write emails, memos, announcements, board updates, investor notes — in a clean, authoritative CEO voice.

Summarize anything I don’t have time to read

Threads, meetings, documents, decks, research, transcripts — turned into crisp, actionable summaries.

Turn my ideas into an execution plan

Translate vision into priorities, milestones, owners, risks, and next steps.

Reduce my stress

Work with Barney to remove cognitive load, uncertainty, and emotional drag.

Untangle complex issues, explain them simply

Take messy, ambiguous, multi‑variable problems and give me a clear, sharp explanation.

Run premortems and postmortems for me

Tell me what could go wrong, how to prevent it, or what actually happened and why.

Diagnose people and organizational problems

Spot performance patterns, culture risks, succession gaps — and draft scripts for hard conversations.

Watch for red flags and alert me early

Monitor commitments, detect drift, flag risks, and keep my world aligned.

Create the Future

Work with Barney to discover the next big thing for your business.

Put us on the right side of the big trends

Look for shifts in technology, markets, and customer behavior that will lift the business, and the ones that could sink it.

Spot the inflection point before it hits

Discover early signs your market is about to change, and what to do before competitors see it.

Find the great idea no one is building

Find the gaps in our industry, adjacent markets, and businesses waiting to be built.

Create new worlds for customers

Focus on building products and experiences that change how our customers live and work.